 

If telemarketing is problematic and you would like to maximize your direct mail program, contact a friend at a title company HQ office.
Using public records a willing title company can provide name lists of homeowners by zip, type of dwelling and property valuation. This is a great way to test your message and customize your direct mail new acquisition effort without spending large sums of money for overworked lists.
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Development is to Fund-Raising what Marketing is to Sales
So what is Marketing? Think of it as those things you do in a competitive environment that first, establishes with donors a share-of-mind for your organization and then prepares the giving environment so share-of-mind can be converted into share-of-market.
Strive for a Well Rounded Program

Add Value and Make the Support You Receive Newsworthy
Consider PR as an Integral Part of your Development Program
Don't Become Dependent On One or a Few Sources of Revenue
Diversify Your Fund-Raising Mix With an Eye to the Future
We're here to help with...
- Membership Programs
- Corporate & Capital Campaigns
- Grant & Proposal Writing
- Special Events
- Planned Giving
- Direct Marketing Programs
- Public Relations & More
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